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is a news writer who covers the streaming wars, consumer tech, crypto, social media, and much more. Previously, she was a writer and editor at MUO.
Meta CEO Mark Zuckerberg could soon have an AI clone of himself to interact with and provide feedback to employees, according to a report from the Financial Times. Sources tell the outlet that Meta is training the AI avatar on Zuckerberg’s image and voice, along with his mannerisms, tone, and public statements, “so that employees might feel more connected to the founder through interactions with it.”
Meta may start allowing creators to make AI avatars of themselves if the experiment with Zuckerberg succeeds, according to the Financial Times. In 2024, Meta showed off a live demo of what an AI persona of a creator might look like. It also started allowing creators to make AI versions of themselves to interact with followers’ comments on Instagram. Users on Meta can create custom, AI-generated chatbots as well, though the company began blocking teens from the experience earlier this year.
Zuckerberg is involved in training the AI avatar, the Financial Times reports, and has also started spending five to 10 hours per week coding on Meta’s other AI projects and participating in technical reviews. In March, a report from The Wall Street Journal revealed that Zuckerberg is creating an AI agent of himself to help him complete tasks, though this project is reportedly separate from Meta’s work to create an AI avatar of its CEO.
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