How to find an affordable GPU during the great RAMageddon of 2026

If you're thinking about upgrading to a new graphics card this year, your window for doing so at MSRP has closed. When I first reported on this at the start of December, things were looking bleak but you could still find GPUs from both AMD and NVIDIA at close to their recommended prices. That changed last week when YouTube channel Hardware Unboxed reported that ASUS had stopped producing the RTX 5070 Ti and 5060 Ti 16GB due to ongoing memory shortages.

After Engadget published the news, NVIDIA disputed the report. “Demand for GeForce RTX GPUs is strong, and memory supply is constrained. We continue to ship all GeForce SKUs and are working closely with our suppliers to maximize memory availability,” a company spokesperson told us.

The next day, ASUS walked back its previous statements. After “explicitly” telling Hardware Unboxed it had placed the 5060 Ti 16GB and 5070 Ti into "end-of-life status," the company said "certain media may have received incomplete information from an ASUS PR representative regarding these products," adding it had "no plans to stop selling these models."

Whether or not the 5060 Ti 16GB and 5070 Ti remain in production, one thing is certain: the AI boom has created a great deal of uncertainty in the GPU market. After the news, panic buying sent the price of the 5070 Ti through the roof. Right now, it's impossible to find that model priced at its MSRP of $749. As of the writing of this article, the most affordable version of the 5070 Ti I could find on Newegg was $1,199.

The bigger problem is that the 5070 Ti isn't the only GPU selling for far more than MSRP. Tom's Hardware has been tracking GPU prices for months, and there's not a single model you can buy at either AMD or NVIDIA's recommended price. That puts PC builders in a tough spot. What do you do if you want to upgrade to a new graphics card this year?

If you're sitting on an older GPU, the best advice I can give is to stick with your current hardware. If you're fine with the performance of your video card right now, it's best to wait a year or two for the market to settle down.

On the other hand, if your current GPU is not up to the task of running the games you want to play, try to buy a card with at least 12GB of VRAM — preferably 16GB if your budget allows for it. Unless you plan to play mostly older games on a 1080p monitor, it's not worth considering a model with 8GB of VRAM — it won't last you long enough to warrant the purchase price.

For the most part, the recommendations in Engadget's recent GPU guide are still as relevant today as they were a few months ago. The recommendations I provide here are pulled from that guide and are grouped from most affordable to most expensive. Where possible, I've tried to find options from both Newegg and Amazon. As you go about looking for a new GPU, your best friend is a website like PCPartPicker where you can track pricing across multiple retailers.

Recommendations

AMD Radeon RX 9060 XT 16GB

Unfortunately if you're on a tight budget, there aren't many great options under $400. For that reason, I would steer you to the Radeon RX 9060 XT as the best "entry-level" option. AMD offers two different versions of this GPU: one with 8GB of VRAM and the other with 16GB. Of the two, the latter is the better purchase, but if it's outside your budget, the more affordable model is probably the best 8GB GPU on the market right now.

While I couldn't find the 16GB variant at its recommended price of $350, I did find a few models that weren't far off. Newegg has options from ASRock and Sapphire priced at $400 and $450. At Amazon, meanwhile, you can find models from PowerColor for $400 and $430.

NVIDIA GeForce RTX 5070

I'm somewhat hesitant to recommend the RTX 5070. Don't get me wrong, it's a decent enough card, but with only 12GB of VRAM, you may end up replacing it sooner than you think. That said, it's one of the few NVIDIA GPUs that hasn't shot up massively in price, and I suspect that's because people have been passing it over in favor of other 50-series models. If you value NVIDIA's feature set over raw frames, then the 5070 is about the only GPU that makes sense to buy from the company right now.

On Newegg, I found a 5070 model from Gigabyte for $650. The retailer also has a handful of different MSI variants priced at $630. Amazon has fewer options, but it does have one 5070 from Gigabyte for $585, which is the closest to the card's $549 MSRP.

AMD Radeon RX 9070

For a card that offers better price-to-performance than the 5070, the Radeon RX 9070 is your best bet. AMD's take on NVIDIA features like DLSS aren't as polished, but the RX 9070 offers more VRAM and excellent performance across the latest AAA games.

It's unlikely you'll find one at its MSRP of $550, which was always more of an aspirational price, but I found a few models priced between $590 and $640. Both Newegg and Amazon have a PowerColor model for $590. The two also have a Gigabyte model priced at $600 after $40 rebate with coupon.

AMD Radeon RX 9070XT

For those with more to spend, the RX 9070 XT is probably where I would cap things. Beyond that, you're looking at GPUs like the 5080 that cost far more than MSRP. On Newegg, I found a model from ASRock selling for $730. Amazon, meanwhile, has options from Gigabyte and ASUS for $720. None of those are great deals, but that's to be expected with a card that's at the top of the stack.